April 20, 2024
For data-driven, customer-centric marketers to contextualize communications, offers, and experiences based on a distinct customer view, personalization in marketing is essential. As customers become more adept at using digital devices, businesses need to take […]
April 13, 2024
PPC stands for pay-per-click. PPC is a type of online marketing in which advertisers pay when a user clicks on one of their advertisements. The most common type of PPC advertising is through search […]
April 6, 2024
This subject states the integration of Virtual Reality and Augmented Reality technologies in digital marketing strategies to create immersive experiences that engage and inspire customers in the ever-evolving digital marketing landscape. Augmented Reality (AR) […]
March 30, 2024
In the age of digitization, where the internet has become an essential part of our daily lives, businesses are increasingly turning to digital marketing to connect with their target audiences. Many businesses require the […]
March 23, 2024
According to Calder and Malthouse, advertising is the process of translating a brand’s benefit, promise, value proposition, or positioning into a message and delivering it through a medium. Digitalization has enabled new contexts and […]
March 16, 2024
Non-fungible tokens (NFTs) are digital assets that represent art, collectibles, and game items. Public interest in NFTs has skyrocketed in 2021, when their market saw record sales, but little is known about the overall […]
March 9, 2024
AI cryptocurrency, also referred to as artificial intelligence cryptocurrency, is a digital or virtual currency that employs artificial intelligence (AI) and machine learning to facilitate and secure transactions. It uses AI to improve security, […]
March 2, 2024
Although Email is the oldest method of digital communication but in today’s world email ranks as one of the most popular Internet applications and an effective marketing tool. Email marketing is an effective way […]
February 24, 2024
Social media marketing is crucial for businesses to engage with consumers and influence purchase decisions. Despite economic constraints, executives prioritize social media investments. Brands can connect with consumers worldwide through dynamic and interactive marketing, […]
February 6, 2022
You can easily see the rush toward the Metaverse these days. Individuals and big companies have started to go with the flow. Most of them bought properties and began their work there. It informs […]
January 18, 2022
We have the next generation of virtual reality experience and entertainment with metaverse. We have everything people once wanted to have. We can customize a place for ourselves with the horizon. And let our […]
January 11, 2022
We have all heard of cryptocurrency and NFT and how fast-growing they are. You may want to launch your crypto or token. As you know, we have a lot of new cryptos that people […]